Social Media Club SFSV: 2010 - A Social Media Odyssey

In 2009 Social Media crossed the chasm and became an important element of integrated marketing and PR. Today, while many consumers expect Twitter to be an always on customer service channel, there are still many more who don't yet 'get' Twitter or understand why Social Media is important. 

So what advancements will 2010 bring? How will consumer expectations evolve? How will brands adapt to the changing needs of a market empowered by Social Media? Will we see the democratization of the net or the birth of more 800 pound gorrillas? Is it getting easier to use or will it be more challenging? What will suprise and delight? What will fizzle and fail? Will 2010 be the year of Social Media or will people be so overwhelmed by the amount of information that they tune out and turn off?  

Join us as we take a journey into the future with some of the brightest minds in the valley for 2010: A Social Media Odyssey. Panel portions of the program will be moderated by Jennifer Lindsay of The A-List podcast. We will allow plenty of time for Q&A, so please come with questions!

• Beth Kanter - Beth writes Beth's Blog: How Nonprofits Can Use Social Media (http://beth.typepad.com), one of the longest running and most popular blogs for nonprofits and co-author of The Networked Nonprofit, to be published by Wiley in June, 2010. In 2009, she was named by Fast Company Magazine as one of the most influential women in technology and visiting scholar for Social Media and Nonprofits for the Packard Foundation.
• Brian Solis - Brian is Principal of FutureWorks, an award-winning PR and New Media agency in Silicon Valley. He is globally recognized for his views and insights on the convergence of PR, Traditional Media and Social Media. Considered one of the original thought leaders who paved the way for Social Media and PR 2.0, Solis is co-founder of the Social Media Club and is an original member of the Media 2.0 Workgroup.
• Jennifer Leggio - Jennifer (@mediaphyter) is passionate about all things social media, especially enterprise, security, privacy and reputation issues, which is why she writes about these issues for ZDNet. Jennifer was profiled in Silicon Valley San Jose Business Journal’s 2009 “40 Under 40″ edition, as a rising star for 2009.
• Jeremiah Owyang - As a Web Strategist Jeremiah strives to define and deliver user and community needs, business goals, and web technology to craft and deliver long term successful web programs for companies. As an industry analyst, he does public speaking, is frequently quoted by the press, is a regular columnist for Forbes, and provide consulting for my clients at the Altimeter Group.
• Rafe Needleman - Rafe Needleman - Rafe has been covering technology and business since 1988, starting at InfoWorld as a reviews editor. He was editor- in-chief of Byte in 1995 and 1996. At Red Herring, in 1998 through  2001, he chronicled the first dot-com boom, writing the Catch of the  
  Day column, emailed to over 150,000 subscribers every weekday. Rafe   is currently editor-at-large at CNET, where he's the editor of  Webware.com, a site about Web 2.0 applications, and the voice of   Reporters Roundtable, a weekly podcast about technology in depth.   Outside of his work at CNET, he also writes the Pro PR Tips blog, an irreverent look at the tech PR industry.

Brian and Rafe will be signing copies of their books, Putting the Public Back in Public Relations: How Social Media Is Reinventing the Aging Business of PR and Pro PR Tips: Public Relations Advice from a Jaded Journalist.

Tickets are $10 in advance, $20 at the door. Social Media Club (card carrying) members may attend for free.

Event sponsored by Kulesa Faul.

Light food and drink will be provided.

Disclosure: Social Media Club is a nonprofit organization. The four key areas of our mission are to: 1.) Expand Media Literacy 2.) Share Lessons Learned Among Practitioners 3.) Encourage Adoption of Industry Standards 4.) Promote Ethical Practices through Discussion and Actions For more information, please visit us here: http://www.socialmediaclub.org/projects/.

Tuesday, January 19, 2010 from 6:00 PM - 9:00 PM (PT)

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The Hangar (Altimeter Group)
1855 South Grant Street Suite 100
Highway 92
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Social Media Club

We bring together people and organizations interested in social media to learn from each other and promote media literacy. www.socialmediaclub.org and http://twitter.com/socialmediaclub

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